The export is an important factor for stable economic development and affects the improvement of country’s international competitiveness. The Agency for Foreign Investment and Export Promotion of the Republic of North Macedonia is involved in the promotion of domestic products and services on the foreign markets and provides assistance in the process of increasing their exports.
Exports are very important to the Republic of North Macedonia economy because they offer people and companies many more markets for their goods/products and services. One of the main activities of diplomacy and foreign policy between governments is to foster economic trade and encouraging exports for the benefit and importance of all trading parties.
Companies of the Republic of North Macedonia export products and services for a variety of reasons. Exports can increase sales and profits if the goods create new markets or expand existing ones, and they may even present an opportunity to capture significant market share.
Also, companies in the Republic of North Macedonia that export into foreign markets gain new knowledge and experience that may allow the discovery of new technologies, product lines, insights into foreign competitors and marketing practice.
Business operations by exporting can be improve by understanding the international relationship marketing demands through constant and stable communication among partners. Cross-border relationships also demand knowledge of foreign cultures and values in places where business takes place. Also, the business operations and exporting can be improving by increasing the awareness among domestic companies about the benefits of export activities through constant information about the global trends and animating domestic companies through chambers of commerce and smaller clusters and associations to participate on international trade events: b2b meetings and business conference and also take places on fairs on common national stands.
The benefits of participating on trade fair for the reason to improve business operations by exporting include: as a source of market information fairs fulfill needs in a centralized way; trade fair provide an excellent opportunity to assess opinions from clients and determine market potential, conduct research and evaluate competition, develop commercial structures by identifying new agents and distributors and initiating partnerships; a face to face meeting point, which is seen as a perfect cost effective means for achieving trade objectives; a greater variety of products, giving more choices to the consumers; a faster pace of invention and innovation; excellent chance to network; build contacts; fairs offers a rare platform where you can market and sell in the same place and doing market surveillance on the competition allows a company to see what their competition might be launching or focusing on in the coming months or even over the next year and brand expansion.